A N I R B A N R O Y Work Profile
Experienced professional sales representative with a proven track record of increasing market share, amplifying revenue, and exceeding sales quotas. Extensive background and success in both pharmaceutical sales as well as business to business sales in the telecommunications sector. Self directed professional with excellent organization, outstanding communicator, and time management skills. Outstanding computer skills and ability to build and maintain relationships with key opinion leaders and decision makers. Seeking professional sales position with a pharmaceutical company.
Professional Experience BOEHRINGER-INGELHEIM PHARMACEUTICALS February 2012 – Present Professional Sales Representative 2 – Roseville, CA Territory (Primary Care)
PSR covering a large territory encompassing the greater Sacramento area, Sierra Foothills, South Lake Tahoe, and Yuba & Sutter counties and representing Pradaxa (oral anticoagulant) and Spiriva (anti-cholinergic). Responsibilities
· Ethical promotion of all products in portfolio to primary care health care providers.
· Organize medical education programs as Rep In Charge or serve as Admin for programs to ensure proper compliance with PHRMA guidelines and government regulations. Accomplishments
· Won March and May (2012) Pradaxa Sales Contest INVENTIV HEALTH June 2010 – February 2012 Ventiv Sales Representative (PCP2) for Boehringer-Ingelheim Contract – Roseville, CA Territory Embedded Contract Sales Representative for Boehringer-Ingelheim Pharmaceuticals covering the Roseville, CA territory encompassing Placer, Sacramento, El Dorado, Nevada, Yuba, & Sutter counties. Responsibility for the promotion of Pradaxa (anticoagulant), Micardis (hypertension), Twynsta (hypertension), and Spiriva (COPD). 2011 territory rankings: 2 of 19 (region), 7 of 132 (zone), and 21 of 427 (national). Responsibilities
· Ethical promotion of Boehringer-Ingelheim’s PCP2 product portfolio to primary care physicians.
· Pre-call to meet Health Care Professional’s needs and build discussion around the HCP’s needs and opportunities.
· Work as a team with direct counterpart, specialty counterparts and any co-promote partners to effectively manage territory, plan speaker programs, and coordinate resources. Accomplishments
· Regional leader for Inventiv’s Circle of Excellence Award (2011)
· Exceeded incentive target earnings for all of 2011 & High Met Expectation (HME) review rating
· Won Pradaxa sales contest for August 2011 and Quarterly Kicker Award
· Presented workshops at POA Meeting and assisted District Manager at meetings with various projects.
· Assisted in organizing and planning over 16 speaker programs.
· Successfully launched Pradaxa (first oral anticoagulant in over 50 years) in 2010. SCHERING-PLOUGH PHARMACEUTICALS February 2005 – March 2010 Professional Sales Representative – Davis, CA Territory Professional Sales Representative for Schering-Plough Primary Care products covering a large territory encompassing Solano, Yolo, Napa, Yuba, & Sutter counties. Responsibility for promotion of Avelox (antibiotic), Nasonex (nasal inhaled steroid), Asmanex (oral inhaled corticosteroid), Clarinex (antihistamine), and Proventil HFA (albuterol HFA inhaler) to primary care physicians and specialists. Hospital selling experience for Avelox IV/PO. Responsibilities
· Promotion of SP Primary Care Respiratory portfolio to primary care physicians, allergy specialists, otolaryngologists, and pulmonologists and deliver consistent sales performance by growing market share for all products promoted in customer-focused sales model.
· Develop and maintain relationships with key opinion leaders and physicians in the territory.
· Work closely with the managed care team to optimize and execute pull through opportunities with key managed care plans in the territory.
· Organize medical education programs for both allergy and antibiotics for territory.
· Responsibility for selling Avelox in the community hospitals starting in 2007. Accomplishments
· Consistent strong sales performance among territory and district peers. Was top territory representative for most of tenure and the top representative in the district twice (3rd Trimester, 2006 & Q2, 2009).
· Achieved goal attainment in excess of 100% for most call plans.
· Was in the top 5% of territories nationwide for positive share change for Avelox (#5 out of 525 territories) in 2008
· Organized many successful speaker programs including a program for the treatment of lower respiratory tract infections in 2006 that had 38 health care professionals in attendance (district record)
· Assisted District Manager on several occasions during POA meetings by doing presentations on how to present clinical studies, analyze resource utilization, and computer training.
· Conducted in service programs in the Hospital ER for Avelox to educate physicians, nurses, and other hospital staff including clinical pharmacists on the use of Avelox IV and PO for their patients.
· Forged solid relationships with P&T committee members including medical director and clinical pharmacist for major community hospital group to advance Avelox and Asmanex to formulary. ATS COMMUNICATIONS, Concord CA May 2001 – February 2005 Sales Executive – Outside Sales & Voice Over IP (VOIP) Specialist/Team Lead
Account Executive for largest Toshiba PBX dealer in Northern California and leader in network services sales. Responsibility for generating new business by cold calling, networking with other industry professionals, and growing existing business base. Closed largest deal to date for Voice over IP solutions provider, Gobeam (Covad) in 2002 and exceeded sales quotas consistently. Promoted to lead newly created VOIP group. Responsibilities
· Generate new business by cold calling, establishing an active lead networking group, and referrals.
· Presentation of solution to key decision makers including CEOs, CFOs, & IT Executives.
· Obtain the right price by presenting price correctly and cost justifying the purchase during proposal presentation by doing an ROI and cost analysis of all voice and data expenditures to show how cutting network services costs can pay for the hardware upgrades. Accomplishments
· Closed largest Gobeam Hosted IP deal to date in 2002 with total revenue of $1.75 million over 3 years (Client – Color Spot Nurseries). Prospected account through cold calling to CIO and was able to get in to make pitch to the CIO and Executive Management team to network all their sites together for both voice and data through Gobeam (Covad).
· Exceeded annual sales quotas on a consistent basis.
· Employee of the month in January, 2002 for bringing in a record number of Gobeam accounts.
· Promoted in 2004 to lead newly created VOIP group. Group exceeded revenue expectations by 33% in 2004.
· Closed several six figure PBX deals including a deal with the largest real estate company in Solano County, CA.
Education UNIVERSITY OF CALIFORNIA – Davis, CA 1996-2001 Bachelor of Arts with a double major in International Relations & Political Science Graduated with a double major in both International Relations & Political Science with an emphasis in economics and world trade & development. Also, took several programming and web design classes. Very active in extracurricular activities on campus and served in various leadership rolls on campus. Extracurricular & Leadership Activities
· Phi Beta Lambda Fraternity – Founding President & IFC Representative Honors & Accomplishments
· Order of Omega Greek Honor Society – top 3% (academically) of all Greek members on campus
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